"Meistersinger" is a group of poets and singers from the middle class in the 15th and 16th centuries. The single hour hand of MeisterSinger watches conveys a sense of slowing down – and that’s why the MeisterSinger logo is a fermata – a musical notation symbol indicating a pause. MeisterSinger takes us back to the origins of watchmaking and shows us how calming reading the time in the simplest way can be. And perhaps, it helps you feel that time passes more slowly. Today, everything is done to save time: technology is optimized, processes are streamlined, and communication is accelerated. As we strive to save time in every possible way, we rush from meeting to meeting, governed by minutes and seconds. It sounds paradoxical that a glance at a watch could help you relax. Yet, this is possible when you read the time on a MeisterSinger watch with a single hand.