Brand New Maverick Collection Adds Attitude to The Sport Heritage World
Amsterdam, The Netherlands (March 17, 2016) – TW Steel shakes up father time in 2016, launching the adventurous Maverick Collection. Inspired by the ground-breaking Son of Time masterpiece, the Maverick Collection takes TW Steel’s bold attitude, blends in cool vintage styling and twists it all together to deliver a totally fresh take on time.
The hugely successful Son of Time project brought together TW Steel Chief Designer Ton Cobelens with Amsterdam based custom motorcycle builder Roderick Seibert. The collaboration exploded with creativity, delivering a unique one-off custom motorcycle and matching unique timepiece, The Son of Time. The project created so much noise it was clear the market was ready for a full TW Steel collection to mix their bold attitude and big styling with a new take on the Sport Heritage world.
The Maverick Collection features a total of 42 different executions with each model offered in both 45mm and 48mm size. Each Maverick timepiece design comes in three versions. The first, a super-clean three-hand, comes with a Miyota 2417 movement and brushed case and bezel; the second, a chrono, is powered by a big calibre 6S21 movement and stands out with two chrono eyes and shiny case and bezel. Except for the PVD black coated executions, which come with a matt sandblasted finish. The third design, an equally impressive automatic, shares the same shiny case and bezel and houses a Seiko NH35 movement with an exclusive Geneva pattern rotor. The PVD black-coated executions again come with a matt sandblasted finish.
The stunning collection is set off by a choice of either a premium quality, exclusive vintage inspired leather strap with bold stitching detail, or equally impressive steel Milanese bracelet for which no tools are needed to shorten the bracelet. All leather strap models feature the popular and practical Capsa/ Quick Change Construction. The icing on the sport heritage cake for the Maverick Collection comes in the form of double-layered sandwich dials on all leather strap models, bringing the digits and indexes into sharp focus and giving head turning depth and feel to the brand new collection.
“Just over ten years ago, we began our company by launching an iconic timepiece collection that shook up the market and established us as a bold new attitude in the watchmaking world,” states Jordy Cobelens, CEO and co-owner of TW Steel. “Now ten years on it’s only appropriate that we shake the market up again with the launch of a new design icon.” TW Steel Chief Design Officer and co-owner, Ton Cobelens adds: ”Of course our new designs still carry our trademark attitude and boldness, but take a new direction, perfectly blending our TW Steel style with vintage appeal from the
Sport Heritage world. We really enjoyed working with Roderick to bring the Son of Time to life, smashing two worlds together!
There we found inspiration to make our Maverick Collection a reality, bringing TW Steel’s unique style and emotion to a new audience.”